Wednesday, May 23, 2012
Best Mobile Apps and Best Mobile Websites Named By Web Marketing Association
The MobileWebAwards were judged on seven criteria seen as requirements for a success mobile website or mobile app. They include Creativity, Impact, Design, Content, Interactivity, Ease of use and Use of the medium. Each mobile website or mobile app entry is judged against other entries of the same format in its industry category and then against an overall standard of excellence.
"Smartphones and tablet computers are exploding and companies are racing to be allow users to connect and interact with them using mobile devices," said William Rice, president of the Web Marketing Association. "The goal of the MobileWebAwards is to both recognize the people and organizations responsible for developing some of the most effective mobile Web sites and mobile apps on the Internet today."
This year's top awards include:
HeBS Digital won Best of Show Mobile Website for Loews Hotels Mobile Website, which also was recognized as Best Hotel and Lodging Mobile Website. Loews Hotels state-of-the-art mobile-ready website features PDA-Ready pages branded to the look and feel of the full online website. The mobile website is optimized for both a mobile user-experience and visibility on mobile search engines.
Indiana Interactive, LLC won Best of Show Mobile Application for DNR iPhone Application, which also was awarded Best Travel Mobile Application. This free application contains a variety of useful information on Indiana's state parks, forests, nature preserves, fish and wildlife areas, and more. It also has convenient links to mobile versions of the hunting and fishing guide.
Aperto Move GmbH of Berlin Germany was named Top Interactive Agency for the 2012 international MobileWebAwards. They received five awards including Best Consulting Mobile Website for AppRadar locates App Satisfaction, Best Credit Union Mobile Application for Economia - The interactive serious education economy game, Best Toy & Hobby Mobile Application for Daisy Oracle - Your free love check and Best Transportation Mobile Application for Alphaguide Mobile Car Service App.
A complete list of winners can be found at the MobileWebAward's Winner's Page.
The 2012 MobileWebAwards are sponsored by the following leading organizations: BGT Partners, PR Newswire, Burst Media, MycroBurst, EContent Magazine, ExactTarget, ad:tech conferences, Internet World UK, SES Conferences, Webmaster Radio, and Website Magazine. The Web Marketing Association thanks these companies for their commitment to the entire online marketing community.
Wednesday, February 29, 2012
MobileWebAward Competition Looking for Mobile Development Professionals to Judge 2012 Awards
To nominate yourself or someone within your organization, please complete the judge’s nomination form at http://www.mobile-webaward.org/mwa/judges.asp. Mobile development professionals selected as judges will be contacted during the first week of April.
“Since 1997, the WebAwards have helped define the standards for website development, now the MobileWebAwards will do the same for sites and apps designed for mobile devices,” said William Rice, president of the Web Marketing Association. “Smartphones and tablet computers are exploding and companies are racing to be allow users to connect and interact with them using mobile devices. We are looking for individuals who have direct experience developing for the expanding mobile platform. Our judges must have an in-depth understanding of the current state-of-the-art in mobile development, an eye for a well-designed interface and the objectivity to score entries according to a predefined set of criteria”.
Judging for the MobileWebAwards will take place in April, 2012, and winners will be notified by e-mail one week prior to the general announcement of winners in May, 2012. Judges will consist of a select group of Internet advertising professionals with an in-depth understanding of the current state-of-the-art in mobile website design and mobile application development. Past competition judges have included top executives from leading corporations, institutions and media organizations such as Ogilvy Interactive, R/GA , Saatchi & Saatchi, Blattner Brunner, Sun Microsystems, National Cable & Telecom Association, Refinery, Euro RSCG, A&E Television Networks , New York Post Interactive, The Cincinnati Enquirer, Ernst & Young , J. Walter Thompson, Xerox, Art Institute of Pittsburgh, and Aristotle.
Entries will be accepted in both the Mobile Website and the Mobile Application formats. Entries will be judged on seven criteria:
• Creativity
• Impact
• Design
• Content
• Interactivity
• Ease of Use
• Use of the medium
“Judging an award show like the MobileWebAwards is a great way to share your experience and expertise with the mobile development community, said Rice. “It is an honor and an important responsibility when you are chosen to participate as a judge. You are helping to set the standard for award winning advertising throughout the Web”.
Monday, February 06, 2012
Best Mobile Web Sites and Best Mobile Apps To Be Recognized By Web Marketing Association
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The MobileWebAwards will be judged on seven criteria seen as requirements for a success mobile website or mobile app. They include Creativity, Impact, Design, Content, Interactivity, Ease of use and Use of the medium. Each mobile website or mobile app entry is judged against other entries of the same format in its industry category and then against an overall standard of excellence.
This year’s top awards will include:
• A “Best of Industry” MobileWebAward will be given in each of the 96 industry categories, including financial services, medical, small business, travel, advertising, transportation and government.
• The competition’s highest honor, the 2012 MobileWebAward “Best of Show,” will be given to the one best mobile website and one best mobile app that the judges believe represents the pinnacle of outstanding achievement in Web development.
• The Web Marketing Association will also recognize the interactive agency winning the most awards in the competition with the “Top Interactive Agency” WebAward.
• Each organization that wins 5 or more MobileWebAwards will be awarded an Outstanding Mobile Interactive Developer trophy.
Since 1997, the WebAwards have helped define the standards for website development, now the MobileWebAwards will do the same for sites and apps designed for mobile devices. Smartphones and tablet computers are exploding and companies are racing to be allow users to connect and interact with them using mobile devices. The goal of the MobileWebAwards is to both recognize the people and organizations responsible for developing some of the most effective mobile Web sites and mobile apps on the Internet.
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The Best of Industry winners statue is reminiscent of a personal digital device, it could be yesterday’s smart phone, today’s tablet, or tomorrow’s device. It is crafted of fine jet black crystal with the iconic “W” accent in 24kt plated gold and personalized with your award information. The award is entirely hand crafted by, Society Awards, the makers and designers of other notable award programs such as the Golden Globes, Emmys, MTV VMAs, and CLIOs to name a few, and presented in its own custom gift box.
Judging for the 2012 MobileWebAwards will take place in April and winners are expected to be announced in late May. Judges will consist of a select group of Internet professionals who have direct experience designing and managing mobile Websites,–including members of the media, interactive creative directors, site designers, content providers and webmasters – with an in-depth understanding of the current state-of-the-art in Web site development and technology. Past WebAward judges have included top executives from leading organizations such as A&E Television Networks, Agency.com, BGT Partners, Worldwide, The Cincinnati Enquirer, Comedy Central, Disney, Euro RSCG, Ion Global, J. Walter Thompson, John Deere Company, New York Post Interactive, Organic, Inc., Refinery, R/GA, Saatchi & Saatchi, SAP, Starwood Hotels, Sun Microsystems, Warner Bros. Online, Xerox and Website Magazine.
Check out our Web Marketing Association Facebook Page and be sure to like us as we will be providing hints and tips on how to improve your chances on winning a top award though out March.
The 2012 MobileWebAwards are sponsored by the following leading organizations: BGT Partners, PR Newswire, Burst Media, MycroBurst, EContent Magazine, ExactTarget, ad:tech conferences, Internet World UK, SES Conferences, Webmaster Radio, and Website Magazine. The Web Marketing Association thanks these companies for their commitment to the entire online marketing community.