The Web Marketing Association is pleased to announce the
call for entries for its 5th annual international MobileWebAward competition. It recognizes the individual and team
achievements of Web professionals all over the world who create and maintain
outstanding mobile Websites and mobile applications. The deadline for entry in the 2016 MobileWebAwards
is September 30, 2016. The entry form for
this award program can be found at http://www.mobile-webaward.org.
“As Internet traffic from mobile devices is set to overtake
desktop devices, it is becoming more critical than ever to have an effective
online presence tailored to mobile devices.” said William Rice, president of
the Web Marketing Association. “The goal
of the MobileWebAwards is to both recognize the people and organizations
responsible for developing some of the most effective mobile Web sites and
mobile apps on the Internet. Whether a responsive website, mobile-specific
website or a mobile app, our expert judges will select the best offerings in 96
industries.”
The
MobileWebAwards were judged on seven criteria
seen as requirements for a success mobile website or mobile app. They include
Creativity, Impact, Design, Content, Interactivity, Ease of use and Use of the
medium. Each mobile website or mobile app
entry is judged against other entries of the same format in its industry
category and then against an overall standard of excellence.
This year’s top awards will
include:
·
A “Best of Industry” MobileWebAward will be
given in each of the 96 industry categories, including financial services,
medical, small business, travel, advertising, transportation and government.
·
The competition’s highest honor, the 2016 MobileWebAward
“Best of Show,” will be given to the one best mobile website and one best mobile
app that the judges believe represents the pinnacle of outstanding achievement in
Web development.
·
The Web Marketing Association will also
recognize the interactive agency winning the most awards in the competition
with the “Top Interactive Agency” WebAward.
·
Each organization that wins 5 or more
MobileWebAwards will be awarded an Outstanding Mobile Interactive Developer
trophy.
Last year’s top awards winners
were:
FreshDirect won Best of Show Mobile Application for FreshDirect iPhone App, which also was awarded Best Food Industry Mobile Application. This app allows individuals to order groceries online today for delivery tomorrow.
TopSpot Internet Marketing was named Top Interactive Agency for the 2015 MobileWebAwards competition. They received 6 awards, including: Best Small Business Mobile Website, Best Medical Mobile Website, Best Construction Mobile Website, Best Sports Mobile Website, Best Catalog Mobile Website, and an Outstanding Mobile Website Award.
Judging for the 2016 MobileWebAwards will take place in October
and winners are expected to be announced in late December. Judges will consist of a select group of Internet professionals who have direct experience designing
and managing mobile Websites,–including members of
the media, interactive creative directors, site designers, content providers
and webmasters – with an in-depth understanding of
the current state-of-the-art in Web site development and technology. Past
WebAward judges have included top
executives from leading organizations such as A&E Television Networks,
Agency.com, BGT Partners, Worldwide, The Cincinnati Enquirer, Comedy Central,
Disney, Euro RSCG, Ion Global, J. Walter Thompson, John Deere Company, New York
Post Interactive, Organic, Inc., Refinery, R/GA, Saatchi & Saatchi, SAP,
Starwood Hotels, Sun Microsystems, Warner Bros. Online, Xerox and Website
Magazine.
The 2016 MobileWebAwards are sponsored by the following
leading organizations: Website Magazine, PR.com, Small Army Creative Services, VerticalResponse,
EContent Magazine, ad:tech conferences, SEO Inc, and Cranberry Radio. The Web
Marketing Association thanks these companies for their commitment to the entire
online marketing community.
About the WebAwards
The Web Marketing Association’s 5th annual MobileWebAwards are based upon the success of its
long running international WebAward Competition for Website Development and
the Internet Advertising Competition. All Web
Marketing Association award programs recognize the people and organizations
responsible for developing the most effective online marketing programs on the
Internet today. Entrants benefit from assessment of their marketing efforts by
a professional judging panel and the marketing opportunities presented by being
recognized as an award-winning entry.
