Burst Media has been
named a 2006 sponsor of the Web Marketing Association’s 10th annual WebAward
Competition. The WebAwards is the
standards-defining competition that sets industry benchmarks based on the seven
criteria of a successful Web site.
"We are pleased to have Burst
Media helping us to promote the WebAward
Competition again this year," said William Rice, President of the Web
Marketing Association. "Burst's
network of sites has given us outstanding reach for our advertising
campaigns. Burst Media makes it easy for us to execute and analyze our advertising strategy on
many sites that would normally not be available to us".
"Helping support the online marketing community is an important part of
Burst Media's philosophy," said Jarvis Coffin, President and CEO of the Burst
Media. "As a past WebAward winner, we recognize the value of participating
in a program such as the WebAwards. Winning
a WebAward not only provides valuable feedback from expert judges, but also gives
companies a valuable marketing tool and shows company management that their
Internet investments are on the right track. We are pleased to support the
efforts of the Web Marketing Association and the WebAward program."
Burst Media
is an Internet ad services and online ad sales rep company that delivers more
than 4 billion advertising impressions for over 4,000 websites every month, Burst
reaches approximately 1 in 3 people online and is among the 15 largest online
media properties in terms of unique visitors and reach. By providing thousands
of web publishers with tools and expertise from ad sales to email newsletter
tools and community forums for learning, Burst helps publishers generate
sustainable revenue. Burst also markets AdDesktop, a competitively-priced, ASP
ad management solution that helps web publishers securely target, serve, track
and report the performance of online advertising campaigns. The company,
founded in 1995, is based near Boston, and was recently named the 11th
fastest growing private company in Massachusetts by the Boston Business
Journal.
