In an article in AdWeek Magazine, 'Gorilla' Is Most Awarded Ad of '08 according to The Gunn Report, a global ranking of winners compiled from the major annual industry awards shows.
The article said that a TV ad by Fallon, London, for Cadbury featuring a drumming gorilla was the most-awarded ad in the world in 2008t. BBDO, New York, was the most awarded agency, and BBDO was the most awarded agency network, followed by Leo Burnett and DDB Worldwide.
The question is whether or not The Gunn Report included the results for the WebAwards and the IACAwards. In their calculations.
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