Thursday, January 17, 2013

Award Winning Interactive Agency Database Launched by Web Marketing Association



Finding an “award winning” interactive agency has just gotten easier. The Web Marketing Association has just launched a new website that has brought together top advertising agencies and top interactive agencies who have won recognition in major award programs.  This new searchable database of award winning interactive agencies is found at www.AwardWinningInteractiveAgencies.com.

"Each year, we are contacted by individuals looking for a reputable interactive agency to help with website development, online advertising or other forms of internet marketing . Now they have a single source to find the right interactive agency for them," said William Rice, President of the Web Marketing Association. "One of the major reasons advertising agencies enter award programs is to standout from the rest of the field and receive third party endorsement by independent experts for their work. Entering takes time and money, but the rewards when they win are worth the effort. The Web Marketing Association has created the AWAdb as a service to the online marketing community and to help bring together brand marketers and qualified interactive agencies."

The Award Winning Agency Database, or AWAdb, allows users to search thousands of full service advertising agencies and interactive agencies that been recognized by major award programs for their outstanding interactive work. The AWAdb can be searched by several fields that are cumulative, helping to narrow your search quickly. Visitors can search by:
Agency Name – Enter the agency name to find that agency
Location – Search by country and/or state to find agencies close to you.
Languages – Need a specific language skills. Narrow your search to 10 different languages including English, Spanish, Turkish, German and Chinese. Additional languages will be added at a later date.
Specialty – Finding the right agency also means finding someone who is an expert in your specific need. 53 specialties can be selected in areas include web development, online marketing, mobile, social media and public relations.

The site also offers an InteractiveAgency Map that allows the user to click on the geographic area they are interested in and drill down to see the exact locations of various award winning agencies.

To have great award winning interactive agencies, you need to have great interactive award programs to be entered and won. AWAdb draws upon some of the major award programs that the online marketing community recognizes as significant awards for interactive marketers.  They include: Web Marketing Association WebAwards, Internet Advertising Competition and MobileWebAwards, Clio Awards, Cannes Cyber Lions, Ad Club of New York Andy Awards, Effie Awards, American Advertising Federation Addy Awards, The One Show Interactive, D&AD Pencil Awards, DMA Echo Awards, SXSW Interactive Awards IAB Mixx Awards, PRSA Silver Anvils, BIMA Awards, Webby Awards, and the Stevie Awards to name a few. These are not all of the award programs out there, only some of the best. Many of these are awards are categories of long-standing advertising award programs. Others have been started specifically to recognize outstanding interactive advertising and great websites."

Participation in the Award Winning Agency Database is free to all full service advertising agencies and interactive agencies who have won recognition in a recognized interactive award program. If your agency is not already listed and you’ve won awards, please add your agency to the AWAdb.

About the Web Marketing Association


The Web Marketing Association is working to create a high standard of excellence for Web site development and marketing on the Internet. Staffed by volunteers, it is made up of Internet marketing, advertising, PR and design professionals who share an interest in improving the quality of Website development and marketing on the Internet. Since 1997, the Web Marketing Association’s annual WebAward, InternetAdvertising Competition and MobileWebAward award programs  have been helping interactive professionals promote themselves, their companies, and their best work to the outside world. Now in its 17th year, the WebAward Competition has become the premier award event for Web developers and marketers worldwide.