The Web Marketing Association is looking for the best food and beverage Websites in the world as part of their 17th annual international WebAward Competition for Web site development at www.webaward.org. The WebAwards is the standards-defining competition that sets benchmarks for 96 industries, including food and beverage websites, based on the seven criteria of a successful web site. The deadline for food and beverage websites to enter to be judged is May 31, 2013.
Web
sites are judged on seven criteria including design, innovation, content,
technology, interactivity, copy writing and ease of use. Each WebAward entry is
judged against other entries in its industry category and then against an
overall standard of excellence.
Each year the Web Marketing Association names the best industry websites based
on the scores submitted by the competition judges.
Recent
winners of the Best Food Web site include:
2012
- Biggs|Gilmore for Froot Loops - Sooper Loopers
2011
– Biggs|Gilmore for Apple Jacks – Catch the Taste
2010
– Biggs|Gilmore for Apple Jacks – Catch the Taste
2009
– G2 interactive for Fishful Thinking
2008
- XylemCCI for Jack Link’s Beef Jerky Web site
2007
- Biggs|Gilmore for Pop-Tarts
2006
- Publicis Net for Coca Cola BlaK
2005
- These Days & Sara Lee for Jacqmotte Escape
2004 - Emerald of California for Emerald of California web site
2004 - Emerald of California for Emerald of California web site
2003 - Fairytale
Brownies for brownies.com
Recent
winners of the Best Beverage Web site include:
2012 - Odwalla & 360i for Odwalla Goodness Grows Here
2011 – Asterix Group for You Don't Know Oz
2010 Hungama Digital Media for Pepsi - The
Game
2009
BLITZ Agency for Naked
Juice Web Site
2008
Eurorscg 4D Amsterda, for Carte Noire: ‘Une Declaration Nommee Desir’
2007
Squeaky Wheel Media for SoBe
Beverages
2006
Creative Presence Partners / MaxMedia Design for
KING JAMES
2005
Tribal DDB Sydney for Dare
Shot
2004
Brown-Forman for Early
Times
2003
Bacardi Global Brands / Motivo / cosmoblonde for
BACARDI.COM
All
entrants benefit from receiving valuable feedback in terms of their specific
scores compared against the average scores for their industry. They also may
receive specific comments from the WebAward’s professional judging panel on
their Web site development efforts.
Winners
of a WebAward in the food and beverage categories will also receive:
·
Handsome
statue or certificate of achievement
·
Increased
visibility for their company
·
Marketing
opportunity to promote the company website to the media
·
Links
to your site from the highly ranked WebAward site to help SEO
·
A
highlight for your resume
·
Admiration
of peers, friends and co-workers
