Winners of the 2013 Internet Advertising Competition Awards Announced

The Web Marketing Association announces the winners of its annual Internet Advertising Competition (IAC) Awards, to honor excellence in online advertising and to recognize the individuals and organizations responsible for the best in Internet marketing. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. The Competition web site with a complete list of winners is located at www.IACAward.org

Best of Show Winners

2013 Best of Show Awards were awarded in each of the online medium categories.  This year's winners are:

VML for Revlon Expression Experiment (Best of Show Social Media campaign)

TVGla for Ted Movie OnlineAdvertising (Best of Show Rich media Online ad)

bswing for Twig the Fairy (Best of Show Online Video)

McCann Digital for Donate with Style (Best of Show Website)

The Studio at Conde Nast for Samsung Unleash Your Creativity (Best of Show Rich media Online campaign)

McCann Digital for Designed for Peace (Best of Show Email message campaign)

Fitting Group for Revolutionaries Welcome Integrated Campaign (Best of Show Integrated ad campaign)

rabbit eMarketing GmbH for WWF fundraising email campaign (Best of Show Online Newsletter campaign)

RED Interactive Agency for Battleship: Destroyer Experience (Best of Show Mobile Application)

Marketing Results, Inc. for Marketing Results Holiday Email (Best of Show Email message)

BlueRush for Manulife - Rideto 65 (Best of Show Interactive application)

Biggs|Gilmore for Froot Loops - Sooper Loopers (Best of Show Online ad)

These Days for Non-Stop RapMarathon (Best of Show Online campaign)

Top Agency Winners

The Web Marketing Association also recognizes the agency that shows consistent excellence in online advertising development by winning more IAC Awards than any of their peers in a single competition. In a change from prior years, each entrant was awarded points based on the level of award for each award received. A Best of Show is worth 5 points, Best of Industry 3 points and each Outstanding award 1 point. The agency with the most points is awarded the Top Agency Award.

Biggs|Gilmore is recognized with the 2013 Top Agency Award, winning 24 IAC Awards. Their awards include 8 Best of Industry awards and 16 Outstanding awards. This is the fourth time in the past five years Biggs|Gilmore has been recognized with this honor.

A dozen additional organizations were recognized as Outstanding Advertising Developers in the 2013 IAC Awards for winning 6 or more awards. They are:

AGENCY (number of awards)

VML	17
POSSBLE	16
Sapient/SapientNitro	13
TMP Worldwide	13
BGT Partners	12
BlueRush	11
Cartoon Network	11
TBWA \ Tequila	11
Acxiom	10

The IAC Awards web site with a complete list of winners is located at www.IACAward.org

Best Legal Websites to be Named by Web Marketing Association

The Web Marketing Association is looking for the best legal websites in the world as part of their 17th annual international WebAward Competition for Web site development at www.webaward.org. The WebAwards is the standards-defining competition that sets benchmarks for 96 industries, including legal websites, based on the seven criteria of a successful web site. The deadline for legal websites to enter to be judged is May 31, 2013.

Web sites are judged on seven criteria including design, innovation, content, technology, interactivity, copy writing and ease of use. Each WebAward entry in the legal category is judged against other legal entries and then against an overall standard of excellence.

All legal entrants benefit from receiving valuable feedback in terms of their specific scores compared against the average scores for their industry. They also may receive specific comments from the WebAward’s professional judging panel on their Web site development efforts.

Winners of a WebAward in the legal category will also receive:

·         Handsome statue or certificate of achievement

·         Increased visibility for their company

·         Marketing opportunity to promote the company website to the media

·         Links to your site from the highly ranked WebAward site to help SEO

·         Admiration of peers, friends and co-workers

Each year the Web Marketing Association names the Best Legal Website based on the scores submitted by the competition judges. Recent winners of the Best Legal Web site include:

2012 - Scorpion Design, Inc for Crary Buchanan Website

2011 – Clark/Nikdel/Powell for Peterson & Myers Website

2010 – WilmerHale for WilmerHale Careers

2009 – Thomson-FindLaw for Law Offices of Lisa L. Maki

2008 - The Attorney Store for GETLEGAL.COM

2007 - carbonhouse, inc. for Womble Carlyle Sandridge & Rice, PLLC

2006 - Thomson-FindLaw for Yanowitch Law, P.A.

2005 - Frost Brown Todd LLC for Frost Brown Todd LLC Attorneys at Law
2004 - Saturno Design LLC for Pierce Atwood – Attorneys at Law
2003 - Pepper Hamilton LLP for www.pepperlaw.com
2002 - Lane Powell Spears Lubersky LLP for Lanepowell.com

Best Travel Websites to be Named by Web Marketing Association

The Web Marketing Association is looking for the best travel sites in the world as part of their 17th annual international WebAward Competition for Web site development at www.webaward.org. The WebAwards is the standards-defining competition that sets benchmarks for 96 industries, including travel, airline and hotel & lodging websites, based on the seven criteria of a successful web site. The deadline for the best travel web sites to enter to be judged is May 31, 2013.

Websites are judged on seven criteria including design, innovation, content, technology, interactivity, copy writing and ease of use. Each WebAward entry in the Travel category is judged against other travel entries and then against an overall standard of excellence.

 

All travel entrants benefit from receiving valuable feedback in terms of their specific criteria scores compared against the average scores for their industry. They also may receive specific comments from the WebAward’s professional judging panel on their Web site development efforts.

Winners of a WebAward in the travel categories will also receive:

·         Handsome statue or certificate of achievement

·         Increased visibility for their company

·         Marketing opportunity to promote the company website to the media

·         Links to your site from the highly ranked WebAward site to help SEO

·         Admiration of peers, friends and co-workers

Each year, the Web Marketing Association names the Best of Industry for the various travel categories based on the score they receive from the WebAward judges.

 
Recent winners of the Best Travel Website include:

§  2012 - Boyd Gaming Corporation for B Connected Online

§  2011 – Civic Resource Group for Wyoming Travel and Tourism Web Portal and Online Management System

§  2010 - TravelChannel.com & Razorfish for The New TravelChannel.com

§  2009 - VisitSweden for VisitSweden

§  2008 - Teehan+Lax Inc for AirMiles Make Like Miles

§  2007 - Arnold Worldwide for Hungry Suitcase

§  2006 - Hospitality eBusiness Strategies for RIU Cancun Portal

§  2005 - Yellowstone Journal Corporation for YellowstonePark.com
2004 - Quicksilver Associates for Seabourn Cruise Line
2003 - Apollo Interactive for Excalibur Las Vegas Resort Hotel & Casino
2002 - Arnold Worldwide for Alaska

Recent winners of the Best Airline Website include:

§  2011 – Carlson Marketing for JetBlue – "TrueBlue Be True"

§  2010 - Lufthansa in partnership with Amadeus for Lufthansa Website

§  2009 - Blast Advanced Media for nature Air – Eco Friendly Costa Rica Airline

§  2008 - Atmosphere BBDO for Emirates.com

§  2007 - Cramer-Krasselt for AirTran Raceway

§  2006 - TM Interactive for American Airlines

§  2005 - TM Interactive for American Airlines

§  2004 - Cramer-Krasselt for AirTran Airways – E-Annual 2003

§  2003 – Agence Braque for Jetsgo

§  2002 – Air Jamaica for Air Jamaica

Recent winners of the Best Hotel & Lodging Website include:

§  2012 - TravelClick Web Solutions for Puente Romano

§  2011 – Sabre Hospitality Solutions for The Shores Resort & Spa

§  2010 – TRAVELCLICK for Harbour Grand Kowloon Hotel

§  2009 – TravelCLICK for the Albert Hotel

§  2008 - E-site Marketing for Hotel Terra Jackson Hole

§  2007 - Cendyn for Stonewall Resort

§  2006 - T3 (The Think Tank) for ExperienceMarriott.com

§  2005 - Open World, LTD for WARWICK International Hotels

§  2004 - Interactive Sites for The New York Palace web site

§  2003 - Open World Limited for Le Meridien Hotels & Resorts

§  2002 - FreeRun Technologies for Simpson House Inn